01.A
Netflix & GENERAL MOTORS
SUPER BOWL:
WHY NOT AN EV?
Using the Netflix effect to make electric vehicles more popular everywhere.
The Drum
"Probably the most meaningful product placement ever.”
Forbes
"#1 Most effective Super Bowl Spot.”
NPR
"#1 Most effective Super Bowl Spot.”
Teaser #01
→
Teaser #02
Case Study
PR Headlines
ANDYs: 1 Gold
CANNES LIONS FILM 1 Silver, 1 Bronze
CLIO ENTERTAINMENT 1 Silver, 1 Bronze
NEW YORK FESTIVALS 2 Gold, 3 Bronze
ONE SHOW: 8 Shortlists
Awards